On 6th October 2016 PR agency PARC Communications had organized the second European Forum of Employers in Moldova. European Forum of Employers in Moldova was organized by the Chamber of Commerce and Industry France-Moldova in partnership with the EU Delegation to the Republic of Moldova, Ministry of Education, Francophone University Agency, Moldovan-German Economic Cooperation Association and Invent Moldova.
Update the positioning and organize the European Forum of Employers, which motivates the participation of both job seekers and European companies operating in the Republic of Moldova.
In Moldova, competition in the labor market is growing, especially in the area of qualified personnel. Several major employer events are organized, one of which took place two weeks earlier than the planned forum.
The agency has developed the new forum slogan, centered on ambitious young people – “Start your career in a European company”. This message became the basis for communication and submission of proposals for employees by companies participating in the forum.
- A new branding was developed, based on which promotional materials were produced, as well as a brochure with company proposals;
- In order to attract potential employees, in addition to the communication campaign conducted in mass media and on social networks, were invited students of the latest courses from Moldovan universities;
- To attract the attention of the press and stakeholders, was organized a discussion on the lack of qualified personnel in the Republic of Moldova;
At the event participated 24 companies that presented to visitors job offers.More than 1000 young professionals, in searching for their first or the following workplace, participated at the event. Interested visitors approached to stands and had discussions with representatives of companies till the last minute of the event. The forum was actively covered by the local mass media – more than 30 publications, including 15 TV reportages.