PR support and reputation management
In a world under the pressure of fake news, people believe less in the news released by general media and amplified on social networks but continue to give credit to primary sources of information, ie to those who directly generate messages or events. Therefore, these are the companies | brands that have the opportunity to be heard directly by the public, regardless of the targeting. They can tell about their work, about the failures, the recorded successes and all that in real time, every day, every moment.
Our PR-managers will become part of your team and will provide PR-support and management of your reputation in real time, relying on the competence and expertise of the entire agency:
- Integrated PR strategy – influence groups | integration with marketing strategy | synergy of communication channels | media relations | website and pages in social networks, etc.
- Creative PR concepts – design and visualization | event creation | story creation | video production, infographics, printing, etc
- Internal PR – corporate culture | image of the leader | internal community | internal information system | social networks for staff | training and workshops
- Employer branding – EVP (Employer|employee value proposition)| analysis of the situation | assessment | developing messages for target groups | the development of the institutional spirit
- Anti-crisis PR – risk monitoring | managing prompt responses| crisis localization | reputation strategies